GES Launches Show Ready – The Edit: Innovative and Sustainable Design

Global Experience Specialists (GES) has officially introduced Show Ready – The Edit, a premium addition to its acclaimed Show Ready collection. This new offering targets exhibitors aiming to enhance their design capabilities while prioritizing sustainability. The Edit redefines modular exhibiting by creating a product that is not only aesthetically pleasing but also adaptable and circular in its design.

Building on the success of the original Show Ready range, The Edit provides exhibitors with a sophisticated aesthetic and a refined materials strategy. This new chapter allows brands to achieve impactful presentations without the complexities, costs, or waste typically associated with custom builds. In line with GES’s commitment to collaboration, The Edit enables brands to communicate their narratives through stands that are designed for reuse, emphasizing responsible material choices.

Design and Sustainability at the Forefront

Every aspect of The Edit has been meticulously designed to balance creativity with environmental responsibility. Penny Banks, GES Creative Director, highlighted the importance of this balance, stating, “The Edit gives exhibitors a canvas where creativity, functionality, and responsibility meet.” Each material has been carefully chosen for its sustainability story, including options that are bio-based, recycled, or repurposed, forming a circular palette that champions ethical and expressive design.

The Edit features four distinctive design concepts, providing flexible foundations that can adapt to various sizes and layouts. This unique approach allows exhibitors to personalize their spaces while enjoying the speed and efficiency of a modular system. “Exhibitors are under pressure to deliver spaces that are experiential, sustainable, and memorable,” Banks noted. “With The Edit, we’ve done the thinking upfront, so our clients can focus on what matters most — their brand and their audience.”

Key Features and Benefits

The new product offers several advantages that set it apart in the modular exhibiting market:

– **Scalable creativity**: Four adaptable stand designs that adjust to different sizes and configurations.
– **Built-in sustainability**: Modular and reusable structures crafted from responsibly sourced and recycled materials.
– **Creative freedom**: Curated design and materials guides to help express each brand’s unique personality.
– **Premium experience, simplified**: Elevated design without the typical costs or complexities associated with bespoke builds.

Like its predecessor, The Edit prioritizes reuse but takes a significant step further by incorporating recycled and repurposed materials into every build. This initiative encourages continuous reinvention and minimizes waste, reinforcing GES’s dedication to creative innovation that respects both people and the planet.

The launch of Show Ready – The Edit marks a pivotal moment for GES as it continues to lead in sustainable exhibiting solutions. By merging design excellence with environmental consciousness, GES is poised to support brands in crafting memorable and responsible experiences.